The Boston Globe Calendar Section Redesign
Boston Globe Editor's Award
Society of News Design Award of Excellence
The Calendar redesign began as what I thought would be a fairly simple project: to improve the legibility of the section's event listings. But quickly it became clear that simply changing the typography of the listings would not make a significant difference when the section as a whole needed revitalization. Steve Maas had taken the position of Calendar editor just a couple of months before I began as art director for the section, so it seemed fitting that together we launch a more comprehensive rethinking of the Calendar content and design. Shortly after the launch of the new design in November 1998, I received the Boston Globe Editor's Award for the redesign project.
To read a more in-depth review of the problems we were trying to solve and the solutions we developed, click on the discussion links that appear at right.
Redesign Objectives
Make the section more useful.
Improve legibility, scan-ability, and organization of text and information.
Give the section a feeling of urgency, authority.
Re-brand the section to bring greater life and energy to the design and the editorial content; make it more youthful.
Create a stronger structural foundation for the pages within the section.
Bring the section in line with the rest of the paper typographically and with color palette.
Revitalize the written content by adding new features.
Identify the Calendar section more prominently as part of the Boston Globe.
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